Florida Strawberry Festival 2026
Updated December 5, 2025 by Abigail Bass
Each spring, Plant City, Florida celebrates its strawberry harvest for 11 straight days and nights during the Florida Strawberry Festival.
This year, the festivities are returning when the Florida Strawberry Festival kicks off on Thursday, February 26 and runs until Sunday, March 8, 2026.
What started in 1930 has grown into an annual event drawing premiere entertainers and over 600,000 visitors annually. Whether you’re a Florida local or visiting from out of town, this sweet celebration is the perfect way to savor the goodness of The Sunshine State.
Ready to add some festive flavor to your Orlando getaway? Here’s the fun you can look forward to at the 2026 Florida Strawberry Festival.
Key Takeaways
- Affordable Fun for the Whole Family
- Make the Most of Your Visit at Rosen Inn International
- Delicious Strawberry Treats
- Live Entertainment
- Fun for Kids of All Ages
Affordable Fun for the Whole Family
Whether you're coming for the rides, food, or entertainment, the Florida Strawberry Festival is serving up berry sweet experiences all at a budget-friendly price.
This year, general gate admission is $15 for adults ages 13 and older and $5 for children ages 6-12. Kids 5 and under enter free when accompanied by a paying adult.
Looking for an after-hours adventure? The festival also features a special Moonlight Magic late-night event on Friday, March 6. Experience the thrills of the Deggeller Attractions Inc. Midway from 10 p.m. to 2 a.m. at this separately ticketed event. Admission is $30 and includes a wristband for both gate entry and unlimited rides during event hours.
Make the Most of Your Visit at Rosen Inn International
Just outside of Orlando, the Florida Strawberry Festival is an inclusive, all-welcoming week and a half of Florida fun.
To make the most of your trip, book a stay at Rosen Inn International. Conveniently located on International Drive (I-Drive), our hotel provides quick access to I-4 and all the best attractions in Orlando.
Treat your palate to the season’s best flavors at any of our family-friendly dining options. Plus, our Kids Eat Free Program makes mealtime sweeter with savings during our breakfast and dinner buffets.
To reserve your stay, visit online or call us today at 407-996-7239.
Delicious Strawberry Treats
The Florida Strawberry Festival serves up all things strawberry.
From chocolate-dipped strawberries and strawberry milkshakes, to strawberry pie and their world-famous strawberry shortcake, the festival will likely leave its mark on your stomach (and probably your shirt).
Berry lovers with a taste for tradition will delight in timeless treats like strawberry cheesecake, cobbler, and bowls of fresh berries. Or go beyond the classics with bold twists on familiar flavors including sweet-and-savory strawberry brisket tacos.
Adventurous guests can even purchase a slice of strawberry pizza on their way to the concert of the day.
Live Entertainment
The festival features live concerts each day of the event at the outdoor Wish Farms Soundstage. Prices vary for each performance depending on the headline entertainment.
This year’s concert lineup welcomes widely popular artists including Lauren Daigle, as well as Dennis Lee and other successful performers. The rest of the lineup will be released closer to the event, so be sure to check back for the latest information.
In recent years, the Florida Strawberry Festival has welcomed such massively successful artists as The Beach Boys, Black Eyed Peas, Mark Lowry, Kirk Franklin, and country music legends Zach Williams and Riley Green, among others.
Fun for Kids of All Ages
In between the food vendors and music tents rests a land of thrills.
The festival includes the Deggeller Attractions Inc. Midway full of carnival rides, games, and attractions, as well as pint-sized rides for younger children at the Sun ‘n Fun Kiddie Korral. Wristband purchases are required for unlimited rides each day.
Adults who lack the digestive tolerance for rides can browse the Neighborhood Village. Located on the east side of the festival, the village is a marketplace where community members sell homegrown and handcrafted goods.
The festival also showcases art exhibits and youth livestock shows featuring local cows, sheep, pigs, rabbits, and chickens.